Sales Executive

Job Title: Sales Executive

Reports To: Sales Team Lead

Salary Scale: £32,000 + 10% bonus

Location: Office Based

Hours: Hybrid Remote / Office-based – 40 Hours per week

  • Competitive salary and performance-based incentives.
  • Hybrid working model for a flexible work-life balance.
  • Comprehensive training and development programs.
  • Opportunity to work with a passionate and dedicated team.
  • Career growth and advancement opportunities within the company.
  • Statutory pension plan and contributions
  • 25 days plus bank holidays with incremental increase after two years’ service up to a maximum of one additional week.
  • Paid wellbeing hour every week
  • Frequent team days and social activities

Key Responsibilities

  • Conduct outbound outreach via phone, LinkedIn, and email to engage prospective clients and introduce Cyd Innovation’s retrofit and PAS 2035 services.
  • Identify, qualify, and nurture new business opportunities through effective discovery conversations and needs analysis.
  • Proactively identifying and engaging new prospects via LinkedIn to generate sales opportunities.
  • Book and coordinate qualified discovery meetings for the Sales & Commercial Manager, supporting consistent pipeline growth and progression.
  • Build and maintain professional relationships with prospective clients, developing an understanding of organisational challenges and aligning appropriate solutions.
  • Clearly communicate the value and benefits of retrofit delivery, compliance requirements, and PAS 2035 coordination services.
  • Generate and develop warm leads, progressing them into qualified opportunities aligned with company sales objectives.
  • Provide ongoing pipeline support through proactive follow-up and sustained engagement with prospects.
  • Maintain accurate and up-to-date records of all outreach activity, client interactions, and opportunities within the CRM system.
  • Work closely with the Sales & Commercial Manager to prioritise leads, share market insights, and support execution of the sales strategy.
  • Support attendance at industry trade shows, conferences, and events to promote Cyd Innovation and develop new business opportunities.
  • Contribute towards achieving monthly and quarterly pipeline, activity, and performance KPIs.
  • Stay informed on industry developments, funding programmes, and competitor activity within the retrofit and decarbonisation sector.
  • Provide ad hoc telephone cover and administrative sales support when required.

Essential Skills, Experience and qualifications

The Sales Team Lead will:

  • roven experience in inside sales, business development, telemarketing, or a similar outbound sales role.
  • A strong understanding of retrofit services and PAS 2035 standards is desirable but not essential; a willingness to proactively learn and develop sector knowledge is required.
  • Excellent communication and interpersonal skills, with the ability to quickly build rapport and credibility with prospective clients.
  • Self-motivated and target-driven, with the ability to work independently as well as collaboratively within a team environment.
  • Experience using CRM systems (ideally HubSpot) and sales engagement tools.
  • Ability to work effectively within a hybrid working environment, balancing office-based and remote responsibilities.
  • Strong organisational and time-management skills, with the ability to manage multiple priorities.
  • A proactive, resilient attitude with a genuine willingness to learn, develop, and grow within the company.
  • Previous experience supporting or attending trade shows and conferences is desirable but not essential.